Playing Cards for Consumer Advertising, Marketing & Promotion
Closely following the development of visual advertising in general, such as on labels, packaging, posters and TV commercials, advertising playing cards seek to find ways to associate products with our inner desires and longings, with our identity and who we want to be. Some packs are widely distributed as part of larger promotions, others are more exclusive. In some cases single cards are collected from inside the advertised product, thereby stimulating further sales to complete a full set.
Naipes Inca for Hoechst Karidium
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by Simon Wintle
Naipes Inca for Hoechst Karidium by C. Della Penna S.A.C.I., Buenos Aires, c.1973.
Naipes Parliament por Caloi
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by Simon Wintle
Carlos Loiseau, better known as ‘Caloi’, was a cartoonist whose designs for Parliament Cigarettes were first published in the early 1970s.
Naipes Payador
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by Simon Wintle
The logo on the four of cups on Naipes Payador shows a man playing a guitar beneath the legend "Payador".
Naipes Triunfo for Fernet Branca
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by Simon Wintle
Naipes TRIUNFO Spanish-suited playing cards for Fernet Branca by Cappellano, S.A., publishers and playing card manufacturers, Florencio Varela 542, Buenos Aires, Argentina, c.1955-60.
Nederlandsche Oliefabriek
This beautiful quartet game from Holland illustrates the strange life cycle of the peanut.
Neiman Marcus playing cards
Cowboys and American Indians on a pack for Neiman Marcus, the Dallas department store.
Nomad Luxury Playing Cards
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by Adam Wintle
Luxury playing cards produced by Theory11 in collaboration with The Nomad Hotel in New York City.
Nu-Vue for TWA
Nu-Vue playing cards by Brown & Bigelow have novel courts and a special tint which are promoted as “the modern eye-saving concept in playing cards”
Nutrimientos Purina
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by Simon Wintle
Nutrimientos Purina (Purina pet foods) advertising playing cards produced by Miguel Galas S.A. (Brown & Bigelow), Mexico, c.1960.
Old Huckleberry Kentucky Bourbon Whiskey
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by Matt Probert
Old Huckleberry Kentucky Bourbon Whiskey with a retro vintage feel
Old Smuggler
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by Simon Wintle
Old Smuggler Whisky playing cards manufactured by Gráfica 2001, Argentina
On-line offsite data backup
On-line offsite data backup publicity playing cards produced by The Bunker, United Kingdom, c. 2004.
Onward playing cards
Advertising pack for Japanese fashion and lifestyle business featuring different national and regional costumes.
Orange: Great Value, Free Rewards
“Orange: Great Value, Free Rewards” promotional playing cards published by Orange UK.
Osram Advertising Playing Cards
The court cards feature double-ended light-bulb people (the Kings are repeated in each suit) and the numeral cards have vignettes at each end illustrating how Osram light bulbs lighten the darkness.
