Nu-Vue for TWA

Published September 14, 2015 Updated April 09, 2023

Nu-Vue playing cards by Brown & Bigelow have novel courts and a special tint which are promoted as “the modern eye-saving concept in playing cards”

USA Brown & Bigelow Nu-Vue Redi-Slip Advertising Aviation

‘Nu-Vue’ playing cards by Brown & Bigelow have novel court card designs and are described on the box as “the modern eye-saving concept in playing cards”. The design was patented in July 1964. This particular deck is a two-joker deck produced with ‘Redi-Slip’® finish and treated with Corobex anti-bacterial compound as a souvenir for TWA (Trans World Airlines, the former American airline company). See: the box

Nu-Vue playing cards for TWA by Brown & Bigelow, mid-1960s Nu-Vue playing cards for TWA by Brown & Bigelow, mid-1960s

Above: Nu-Vue playing cards for TWA by Brown & Bigelow, mid-1960s. Images courtesy Matt Probert.

Right: Nu-Vue playing cards for Denby Lanes & Lounge by Brown & Bigelow, mid-1960s. Images courtesy Rex Pitts.

NOTE: It is has been found that a green background helps people with dyslexia perceive what is written upon it, thus many dyslexics use pale green paper for printing, or a green filter when using computer monitors, reading books etc. Brown and Bigelow's "Nu-Vue" capitalised on that understanding by introducing a green tint to the cards.

Nu-Vue playing cards for Denby Lanes & Lounge, mid-1960s

More about ‘Nu-Vue’

from leaflet inside Bridge set, early 1960s

Above: from leaflet inside Bridge set, early 1960s. Courtesy Matt Probert.

avatar
775 Articles

By Rex Pitts (1940-2021)

Member since January 30, 2009

Rex's main interest was in card games, because, he said, they were cheap and easy to get hold of in his early days of collecting. He is well known for his extensive knowledge of Pepys games and his book is on the bookshelves of many.

His other interest was non-standard playing cards. He also had collections of sheet music, music CDs, models of London buses, London Transport timetables and maps and other objects that intrigued him.

Rex had a chequered career at school. He was expelled twice, on one occasion for smoking! Despite this he trained as a radio engineer and worked for the BBC in the World Service.

Later he moved into sales and worked for a firm that made all kinds of packaging, a job he enjoyed until his retirement. He became an expert on boxes and would always investigate those that held his cards. He could always recognize a box made for Pepys, which were the same as those of Alf Cooke’s Universal Playing Card Company, who printed the card games. This interest changed into an ability to make and mend boxes, which he did with great dexterity. He loved this kind of handicraft work.

His dexterity of hand and eye soon led to his making card games of his own design. He spent hours and hours carefully cutting them out and colouring them by hand.

Related Articles

1970 Pathé Marconi

Pathé Marconi

Special promotion pack for French record company Pathé Marconi.

1970 ViVa Bourg

ViVa Bourg

A distinctive deck of cards for a specific promotion.

1970 Dancing

Dancing

“Dancing” playing cards manufactured by Nintendo for Torii Dance School, Osaka.

1985 Agent Provocateur

Agent Provocateur

Branded lingerie collection in a pack of pin-up playing cards.

2012 Shin-Tōmei Expressway Opening Commemoration

Shin-Tōmei Expressway Opening Commemoration

Promotional playing cards for the Shin-Tōmei Expressway, a major Japanese expressway that opened in ...

1925 Copechat Paramount Sorting System

Copechat Paramount Sorting System

Preserving the past: a specimen deck showcasing edge-notched cards and their ingenious sorting syste...

1893 Heartsette by Herbert Fitch & Co, 1893

Heartsette by Herbert Fitch & Co, 1893

A glimpse into a busy print and design office in late Victorian London.

1991 Intersigma

Intersigma

A Czech advertising deck for a company dealing with pump technology.

1926 Rap Rummy

Rap Rummy

Rap Rummy made by Parker Brothers in 1926, only 4 years after the discovery of King Tutankhamen’s to...

1971 German Travel Cards

German Travel Cards

A travel-themed educational deck helping American tourists visiting Germany.

1984 Can You Believe Your Eyes?

Can You Believe Your Eyes?

“Can You Believe Your Eyes?” playing cards featuring visual illusions & other oddities.

2019 Get Decked

Get Decked

Black and white cartoons devised by Sam Wagner with help from artist Lindsay Bevington.

1986 IG Chemie Papier Keramik

IG Chemie Papier Keramik

Promotional pack designed by Karl-Heinz Schroers for a German trade union with comical bears on the ...

2022 Beowulf

Beowulf

Jackson Robinson's Beowulf playing card deck inspired by the Old English pagan poem.

2018 Keith Haring playing cards

Keith Haring playing cards

Energetic graffiti images by the American artist Keith Haring.

1975 More Menthol Filter Cigarettes

More Menthol Filter Cigarettes

Elongated cards with designs by Wong Yui Man advertising More cigarettes.