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Happy Families, c.1930

Published May 28, 2015 Updated August 05, 2022

“Happy Families” game published by Chad Valley c.1930 drawn in the slightly grotesque style of the Victorian era.

1930 United Kingdom Chad Valley Childhood Card Games Happy Families

“Happy Families” c.1930

“Happy Families” game published by Chad Valley c.1930, companion to the “Pantomime Snap” game published around the same time. Several different editions are known, some with the captions printed twice (as shown here), others with the captions printed only once, with rounded corners and alternative back designs.

the back

Above: “Happy Families” game published by Chad Valley Co., c.1930, drawn in the slightly grotesque style of the Victorian era. Images courtesy Rex Pitts.

“Happy Families” game published by Chad Valley c.1920

Above: box from “Happy Families” game published by Chad Valley Co. drawn in the slightly grotesque style of the Victorian era. Image courtesy Matt Probert.

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By Rex Pitts (1940-2021)

Member since January 30, 2009

Rex's main interest was in card games, because, he said, they were cheap and easy to get hold of in his early days of collecting. He is well known for his extensive knowledge of Pepys games and his book is on the bookshelves of many.

His other interest was non-standard playing cards. He also had collections of sheet music, music CDs, models of London buses, London Transport timetables and maps and other objects that intrigued him.

Rex had a chequered career at school. He was expelled twice, on one occasion for smoking! Despite this he trained as a radio engineer and worked for the BBC in the World Service.

Later he moved into sales and worked for a firm that made all kinds of packaging, a job he enjoyed until his retirement. He became an expert on boxes and would always investigate those that held his cards. He could always recognize a box made for Pepys, which were the same as those of Alf Cooke’s Universal Playing Card Company, who printed the card games. This interest changed into an ability to make and mend boxes, which he did with great dexterity. He loved this kind of handicraft work.

His dexterity of hand and eye soon led to his making card games of his own design. He spent hours and hours carefully cutting them out and colouring them by hand.


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