Games Leaflets

Published January 30, 2011 Updated September 20, 2024

Thos De la Rue & Co. & Gibson's Games Leaflets.

United Kingdom De la Rue Gibsons Games Ephemera Card Games

Thomas De La Rue & Gibson’s Card Games

The aura of domesticity which surrounded Queen Victoria and her Consort spread down the social scale, and card playing was one of the pleasures which could be shared within the large Victorian family circle. A games advertising leaflet found inside ‘Animal Grab’ card game, c.1910 describes or mentions a selection of card games (Gipsy Fortune-Telling, Animal Grab, Peter Pan, Golliwogg, Jungle Jinks, Alice in Wonderland, Cheery Families, New Testament, Bread & Honey, Noah's Ark, Poems, Snap, Countries of the World, Impertinent Questions and Military Whist or Flag Whist) along with other party games such as Jutland, indoor shooting games or race games and Mah-Jongg, manufactured by De la Rue for Gibson’s. The leaflet goes on to describe the quality of the card games as “printed on fine cardboard enamelled on both sides and with ornamental design on the back...” with the retail price as two shillings. The retail price in around 1900 had been one shilling.

Later leaflets mention Dover Patrol, History of England, Rainbow, L'Attaque, Auto-Go, Jumblex, Jutland, Alice's Race in Wonderland & Word-making and Word-taking.

Thos De La Rue & Co. Games Leaflet, c.1910 Thos De La Rue & Co. Games Leaflet, c.1910 Thos De La Rue & Co. Games Leaflet, c.1910 Thos De La Rue & Co. Games Leaflet, c.1910

Above: front and back of an advertising leaflets promoting a selection of family and party games produced by Thos De La Rue & Co. for Gibson’s, c.1910. (Note: the original leaflet is printed in red on cream but has been converted to greyscale for ease of viewing).

De la Rue’s games were of the highest quality and expensive. Most of them seem to be akin to the standard range of games like Snap, Happy Families, Old Maid or Quartet but with a twist. For example Golliwogg, Alice in Wonderland, Cavalry Game and Peter Pan are basically Quartet Games while Animal Grab, Stop Thief and Snap of course are all versions of Snap. Jungle Jinks and Noah's Ark are Triplet Games as opposed to Quartets. Lobo, Kikit, Bread & Honey and Tempest are a bit different from the others.

Most of the 1900 onwards DLR games were passed on to Gibson’s "International Card Co." Apart from any of their own games Gibson’s were mainly promoters of DLR games (as well as games from "The U.S. Playing Card Co." etc.). They probably continued them until the 1920s at least, while they were still made by DLR. The DLR original editions were in dark red, green, blue, brown or black boxes with just a coloured special card stuck on the front. The Gibson editions were in white boxes with a special coloured card on one side and the other side printed with the title and a blurb. Games later produced by DLR for HP Gibson & Sons included: Cavalry; Countries of the World (3 series); Jumplex, Peter Pan, Transport, Stop! I forbid the Sale! abd Biff! Bang!! Wallop!!!.


Gibson’s Games Leaflets

Thos De La Rue & Co. Games Leaflet, c.1919

Above: leaflet from Parker Bros Pit game, 1919. Scan courtesy Ian Taylor.

Gibsons Games Leaflet, c.1920

Above: leaflet promoting a selection of family and party games produced by Gibson’s but manufactured by Thos De La Rue & Co., c.1920. Image courtesy Rex Pitts.

Gibsons Games Leaflet, c.1939

Above: leaflet promoting a selection of card games produced by Gibson’s but manufactured by Thos De La Rue & Co. with the retail prices reduced possibly because of the anticipation of war coming or it may be that they had taken over completely the marketing of DLR’s games and they were now printed with the Gibson name on them. Image courtesy Rex Pitts.

Thos De La Rue & Co. Games Leaflet, c.1939 Leaflet from “Countries of the World” published by H.P. Gibson & Sons, Ltd, c.1939
avatar
1,483 Articles

By Simon Wintle

Member since February 01, 1996

I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.

Related Articles

1891 Scientific Whist

Scientific Whist

“Scientific Whist” : standard cards with instructions for play on the faces by Chas Goodall & Son, 1...

1985 Agent Provocateur

Agent Provocateur

Branded lingerie collection in a pack of pin-up playing cards.

2021 Nimbus playing cards

Nimbus playing cards

Mike Steer’s weather-themed pack with suits in four colours and backs for cardistry.

2025 Agatha Christie and Playing Cards revisited

Agatha Christie and Playing Cards revisited

Agatha Christie uses card-play as a primary focus of a story, and as a way of creating plots and mot...

2006 The Decadent Deck

The Decadent Deck

Studies in the eroticism of the female body by Inge Clayton.

1893 Historic Shakespeare

Historic Shakespeare

“Historic Shakespeare” playing cards featuring Shakespearean characters by Chas Goodall & Son.

1925 Copechat Paramount Sorting System

Copechat Paramount Sorting System

Preserving the past: a specimen deck showcasing edge-notched cards and their ingenious sorting syste...

1893 Heartsette by Herbert Fitch & Co, 1893

Heartsette by Herbert Fitch & Co, 1893

A glimpse into a busy print and design office in late Victorian London.

1926 Rap Rummy

Rap Rummy

Rap Rummy made by Parker Brothers in 1926, only 4 years after the discovery of King Tutankhamen’s to...

1989 Batman® playing cards

Batman® playing cards

Batman playing cards published by InterCol of London 1989.

1984 Can You Believe Your Eyes?

Can You Believe Your Eyes?

“Can You Believe Your Eyes?” playing cards featuring visual illusions & other oddities.

1910 Pastime Playing Cards for the Blind

Pastime Playing Cards for the Blind

The “Pastime” Playing Cards for the Blind manufactured by Goodall & Son Limd., c.1910.

2022 The European Interchanges Quartets

The European Interchanges Quartets

A card game based around motorway intersections from European countries.

1730 Songs with Flute accompaniment

Songs with Flute accompaniment

Eighteenth century English engraved cards with music for voice and flute.

1930 Love Tests

Love Tests

Vintage novelty “Love Test” cards of a slightly saucy nature but all in good fun!

1949 Briefmarken-Quartett

Briefmarken-Quartett

Quartet game featuring postage stamps from the Zones of Occupation in post-WWII Germany.