Standard Genoese
Van Genechten manufactured playing cards in various styles, including specially customised versions for commercial clients wishing to advertise their own brands on the cards.
Van Genechten, Standard Genoese type playing cards
Van Genechten manufactured playing cards in various styles, including specially customised versions for commercial clients wishing to advertise their own brands on the cards.
Above: standard pack of 'Genoese' or 'Belgian' type playing cards manufactured by Van Genechten for Compagnie Maritime Belge, 1950s. Image courtesy Matt Probert.
Above: standard pack of 'Genoese' or 'Belgian' type playing cards, with joker and box manufactured by Van Genechten, c.1920.
Above: customised pack of 'Genoese' or 'Belgian' type playing cards for JOB cigarette paper, manufactured by Van Genechten, c.1930.
Above: 'Genoese' or 'Belgian' type Bridge pack, gilded corners, c.1960.
By Simon Wintle
Member since February 01, 1996
Founder and editor of the World of Playing Cards since 1996. He is a former committee member of the IPCS and was graphics editor of The Playing-Card journal for many years. He has lived at various times in Chile, England and Wales and is currently living in Extremadura, Spain. Simon's first limited edition pack of playing cards was a replica of a seventeenth century traditional English pack, which he produced from woodblocks and stencils.
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