Roche Playing Cards
Roche Pharmaceutical playing cards, 1980s.
Roche Pharmaceutical playing cards, 1980s.
Special non-standard promotional playing cards for Productos Roche S.A.Q. e I. (Argentina). The kings, queens and jacks are represented by vacant thrones and the name of a pharmaceutical drug appears in a shield or banderole on each card. Designed by Graficar S.A. and printed by Impresores S.C.A. See also: Naipes Minifusor►
Above: cards from double set of non-standard promotional playing cards for Productos Roche S.A.Q. e I. (Argentina), with names of drugs in shields on each card. The court cards show empty thrones and a distinctive lower case typeface has been used for the indices. Date unknown, c.1980s. Designed by Graficar S.A. and printed by Impresores S.C.A. See also: Roche publicity cards published by Difusora, c.1980.
By Simon Wintle
Member since February 01, 1996
I am the founder of The World of Playing Cards (est. 1996), a website dedicated to the history, artistry and cultural significance of playing cards and tarot. Over the years I have researched various areas of the subject, acquired and traded collections and contributed as a committee member of the IPCS and graphics editor of The Playing-Card journal. Having lived in Chile, England, Wales, and now Spain, these experiences have shaped my work and passion for playing cards. Amongst my achievements is producing a limited-edition replica of a 17th-century English pack using woodblocks and stencils—a labour of love. Today, the World of Playing Cards is a global collaborative project, with my son Adam serving as the technical driving force behind its development. His innovative efforts have helped shape the site into the thriving hub it is today. You are warmly invited to become a contributor and share your enthusiasm.
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