The World of Playing Cards Logo

Alvarez Holmberg y Cia,

Published August 22, 2003 Updated June 12, 2023

Alvarez Holmberg y Cia, playing card manufacturer, Buenos Aires, Argentina, c.1950-70

Argentina Holmberg
detail from box, Naipes El Cortijo by Alvarez Holmberg y Cía, Buenos Aires, c.1950-70

Alvarez Holmberg y Cía, c.1950-70

Senillosa 157, Buenos Aires

Naipes "El Cortijo" (the Farmhouse) c.1955. 40 cards/40 naipes. The courts are based loosely on the Spanish Catalan pattern, although the sotas are somewhat novel and have shadows beneath them. The symbols on the Ace of Coins allude to the forces of air, land and sea which was often the case with Spanish-suited cards.

Holmberg also produced Club 21 Poker playing cards which were still in production around 1970.

Naipes El Cortijo by Alvarez Holmberg y Cía, Buenos Aires, c.1950-70 Naipes El Cortijo by Alvarez Holmberg y Cía, Buenos Aires, c.1950-70

Above: Naipes ''El Cortijo' by Alvarez Holmberg y Cía, Buenos Aires, c.1950-70. The cards are slightly narrower than normal. The four of cups has the 'Marianne' tax stamp. (Clich image to zoom).

avatar
1,464 Articles

By Simon Wintle

Member since February 01, 1996

Founder and editor of the World of Playing Cards since 1996. He is a former committee member of the IPCS and was graphics editor of The Playing-Card journal for many years. He has lived at various times in Chile, England and Wales and is currently living in Extremadura, Spain. Simon's first limited edition pack of playing cards was a replica of a seventeenth century traditional English pack, which he produced from woodblocks and stencils.


Leave a Reply

Default Avatar
Your Name
Just now

Create account to comment Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here. Your comment here.


Related Articles

1980 Egyptian Tarot

Egyptian Tarot

Egyptian Tarot inspired by ancient Egyptian art, mythology, and iconography, published by Naipes La ...

1995 Naipes Criollos

Naipes Criollos

“Naipes Criollos” Gaucho playing cards, 1995.

2002 Naipes Cardón

Naipes Cardón

Naipes Cardón designed by Mario Luis Rivero depicting traditional Argentine culture and identity, 20...

2003 El Oráculo de la Bruja

El Oráculo de la Bruja

“El Oráculo de la Bruja” fortune-telling cards, 2003.

2000 Martín Fierro

Martín Fierro

Naipes “Martín Fierro” based on the epic poem by José Hernandez.

1977 Naipes Parliament por Caloi

Naipes Parliament por Caloi

Carlos Loiseau, better known as ‘Caloi’, was a cartoonist whose designs for Parliament Cigarettes we...

1980 Minifusor Tipo Español

Minifusor Tipo Español

Naipes "Minifusor" tipo Español published by Difusora S.A., c.1980.

1975 Clark’s Industries

Clark’s Industries

Clark’s Industries Spanish Cards, c.1975.

2002 El Tripero

El Tripero

Hand-drawn semi-erotic, satirical playing cards by Lautaro Fiszman ‘El Tripero’, 2002.

1979 Mordillo Skat

Mordillo Skat

Mordillo Skat designed by Guillermo Mordillo, c.1979

1955 Cartas Gitanas

Cartas Gitanas

The designs of these fortune-telling cards are largely taken from nineteenth century Austrian "Rural...

2002 Naipes Garaycochea

Naipes Garaycochea

Humorous playing cards designed by Carlos Garaycochea, Buenos Aires, c.2002.

2000 Desafio Football Caricatures

Desafio Football Caricatures

“Desafio” playing cards with football player caricatures, c.2000

1980 Roche Playing Cards

Roche Playing Cards

Roche Pharmaceutical playing cards, 1980s.

2001 Cartas Precolombinas

Cartas Precolombinas

Spanish playing cards with Pre-Columbian designs from Argentina, 2001.

2000 World Cup ’98

World Cup ’98

World Cup ’98 football team pack for Paradigma Consulting Group, 2000.