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L. G. Sloan, Ltd

Published July 03, 1996 Updated July 14, 2022

'Thames Side' Playing Cards manufactured by The Universal Playing Card Co., Ltd for L. G. Sloan, Ltd., 1930s.

1930 United Kingdom Alf Cooke / Universal Sloan Thames Side
from a 1929 advertisement

L. G. Sloan, Ltd, 41 Kingsway, London W.C.1

Above: 'Thames Side' playing cards manufactured by the Universal Playing Card Co. Ltd specially for the importer and stationer L.G. Sloan Ltd, London, 1930s. The back design was also found on Universal P.C.C's Fortune Telling sets. The box features a drawing of The London Embankment & Cleopatra's Needle.

Above: double set of playing cards manufactured by The Universal Playing Card Co., Ltd for the stationers L. G. Sloan, Ltd, c.1936. The joker and ace of spades were specially customised for L. G. Sloan.

Above: as above. Image courtesy Matt Probert.


Above: Congress 606 boxed set by USPCC imported into UK by L. G. Sloan Ltd, London WC2, c.1930. Image courtesy Matt Probert.

L. G. Sloan was also distribution agent for the popular crossword card game “Kan-U-Go” and cards by the U.S. Playing Card Co., as well as Waterman's Pens (see below).

L. G. Sloan Advertisement for Waterman's Pens, 1934
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By Simon Wintle

Member since February 01, 1996

Founder and editor of the World of Playing Cards since 1996. He is a former committee member of the IPCS and was graphics editor of The Playing-Card journal for many years. He has lived at various times in Chile, England and Wales and is currently living in Extremadura, Spain. Simon's first limited edition pack of playing cards was a replica of a seventeenth century traditional English pack, which he produced from woodblocks and stencils.

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