Playing Cards for Consumer Advertising, Marketing & Promotion
Closely following the development of visual advertising in general, such as on labels, packaging, posters and TV commercials, advertising playing cards seek to find ways to associate products with our inner desires and longings, with our identity and who we want to be. Some packs are widely distributed as part of larger promotions, others are more exclusive. In some cases single cards are collected from inside the advertised product, thereby stimulating further sales to complete a full set.
EPCS February 1995 Newsletter Members Only
Fums Up! • WW1 • Matches • Noah's Ark • Carreras • Theatre • Isle of Man • National Trust • De La Rue • Advertising • Worshipful Company 1994 • National Trust • Country Life Tobacco • British Museum • London Underground • Teddy Bears
EPCS February 1996 Newsletter Members Only
John Jaques & Son 1795-1995 Bicentenary • WWII • Our Ship • Robert Lyons • Worshipful Pack 1995 • Hovis Bread • James English • Scottish Historical • Tom Thumb • Unhappy Families • Gibson Games • FAX-PAX
EPCS February 2000 Newsletter Members Only
Nursery Rhyme Games • Bobs Your Uncle: 54 Cards by John Waddington • Collecting Theme Packs: Non-Standard Aces Categories • Card Collection Catalog: 250+ New Packs and Accessories • Branding: W.H.Smith and Bogts • Hand-Made Pack: Unique Design by Shelley Fowles • Perry & Co: 1869 Card Game • Hand Made Pack: Theme of Unnatural History
EPCS Febuary 1988 Newsletter Members Only
Queen Mary • Healthguard Underwear • Newmarket Multum in Parvo Company • English Standard Card Manufacturers (Part 5) Joseph Hunt & Sons London • Woolley Card Games: OLD MAID and SNAP • Rhymes about Royalty or The Comical Court Cards (Part 3) • KAN-YOU-GO-AGAIN • Not a Lotta Bottle!! • Metropolitan Vickers Lamps • London's Loyal Volunteers: 450th Anniversary of HAC, PANKO, Votes for Women • Waddington pack with no borders to Court Cards • The Big Baang! • Walt Disney Anniversaries • Non-Standard Jokers.
EPCS January 1985 Newsletter Members Only
The Jack of Diamonds • The Worshipful Company of Makers of Playing Cards • Beautiful Britain (part two) • Shaw Savill Shipping • Sporting Card Games Part I: Rugby Union • The 1934 Test Series • Ephemera • Two Packs by Thomas Creswick
EPCS January 1986 Newsletter Members Only
The Jack of Spades (The English Court: part 12) • Hoover Company pack • Goodall: Victor E. Mauger: International Card Company • A Collecting Theme: Birds Part 1 • Non-standard arrangement of suitmarks on pip cards • The Game of Heartsett • Owen Jones - Onoto - Pass and Joyce Ltd • Mardon Son & Hall
EPCS June 2001 Newsletter Members Only
Rare Universal Joker • Great Exhibition 50th Anniversary • Queen Victoria Death • Another Animal Snap • Featured Deck: Reynolds Fortune Telling • Advertising & Cards • Domino Cards • Tate & Lyle Story • Sir Donald Bradman • Peculiar Cards • Game Counters • Poets at Card Table • Pinhead Method • New Royal Mail Issue • New Heritage Issues • Lecardo
EPCS June 2002 Newsletter Members Only
Golden Jubilee • Willis & Woolley 1876 • Happy Families - Music Sheet • Samson - Stanley Matthews • Cadbury Snap • Robinson • Poets at the Card Table/What's in the Box? • Harry Ferguson Ltd • Woolley Circular Cards • Historical Dominoes • Johnson's Toilet Powder • Cavalier Playing Cards • Bits from John and Clive • The 52 Club • Brewery Playing Cards • Help! / Samuel Pepys • Astra • Alfred Marks • Egyptian Fortune Telling
EPCS June 2005 Newsletter Members Only
Nederland Shipping Line • Iranian Playing Cards • Trump Indicators • Municipal Honours • Coney People Happy Tribes • Hand Drawn Whist Cards • The Cabinet Pack • SSAFRA • Lexicon Competitions • The Lancashire Lad • Hi-Speed • De La Rue 1875 • Court Fools and Jesters • Cadbury’s Chocolate Game • Posies • City Imperial Volunteers • Playing Card Images in Advertising • Coronation Gift 1911 • Delhi Durbar 1911 • It’s a Knockout • 19th C Transformation
EPCS June 2006 Newsletter Members Only
Change For a Sovereign • Pope Joan • Mystery Pack Solution • H. M. Bateman & the WCMPC • The History of Playing Cards • Mullord Bros • Ships in Miniature • WH Storey • The Game of Gnab • Sorry • Worshipful 2005-6 • Best Way Adverts • Winning Hand (continued) • Jaques Games • New Woman Tarot • Waddington Collection • Oxford University Aces • Dictum • Fortune Telling Table • Mullord (2) • Nicotinell • Who's Who • Gnab
EPCS March 1986 Newsletter Members Only
A Collecting Theme: Birds part 2 • Beautiful Britain (additional information) • Clan Tartan cards • Mardon Son & Hall • The Daily Sketch War Fund pack • Overprint Champagne Advertising packs • Musical Card Games • Children's Card Games: Pepys Snow White & The Seven Dwarfs • Hobby Horse playing cards
EPCS May 1986 Newsletter Members Only
Memories by Robert Burrow • Waddington & De la Rue patience packs • De la Rue LOBO: Tooting Broadway • My favourite game by Philip Harrison • Documentary Evidence - the joys of dating of games by Jeanette White
EPCS May 1988 Newsletter Members Only
Royal Air Force • Fortune Telling Card • Hunts Playing Card Manufacturers • KAN-U-GO • Unstamped Cards-Waste Cards-Toy Cards • William Phenomenon • SNAP (Part 3) • Shipping Line • Waddington Five Suit Bridge • Collecting Theme: Whisky Distillers • Cosmos Lamps
EPCS May 1989 Newsletter Members Only
Charlie Chaplin • Adolf Hitler • An interesting Discovery • Worshipful Company • VETO: The Exciting Election Game • Joseph Reynolds & Sons • Mistitz or Metamorphosis Valentines The Muddied Menagerie • William Hancock • Non Revoke • Universal • De La Rue • British Gas • Imported (Part 1)
EPCS May 1990 Newsletter Members Only
Hurricane and Spitfire • Anniversaries • Hurry-up Misfitz • HMS Pinafore • Hieroglyphic • Isle of Man • Royal Mail Stamps • 1985 Worshipful Company Pack • Thomas De La Rue • Elaine Lewis • Paramount Film Star Pack • Advertising • British Brewery • OXO
EPCS May 1991 Newsletter Members Only
Royal Residence: Buckingham Palace • Alf Cooke and Universal • Rupert Bear • SPELIT Lyon's Tea • Steamship SS Great Britain • 1980 & 1981 Worshipful Company Packs • CWS SNAP • Thomas De La Rue • OXO • Primrose Day • Harrods • Tonic to the Nation • The Festival of Britain 1951
EPCS May 1992 Newsletter Members Only
Most Honourable Order of the Bath • Kimberley of Birmingham • UCBS Happy Families • Bass Group • Robin Hood • Nestle • Berkshire Printing Company • Deakins Political
EPCS May 1994 Newsletter Members Only
D-Day • Winged Eros • Bovril • Ephemera • Bridge • WW1 • Bancks Brothers • Medieval Heraldry • Snap • Golf • Walt Disney
EPCS May 1995 Newsletter Members Only
VE Day • John Jaques & Son 1795-1995 Bicentenary • Musical • Brewery • How to Ink and Take Impressions • W.H. Willis • Culbertson Triplicates • Simpson Piccadilly Francois • De La Rue Dominoes
EPCS May 1996 Newsletter Members Only
Atlanta Centennial Olympic Games 1896-1996 • WWII • Schweppes • Welcome to Alexandra • Scottish Historical Playing Cards • Queen Mary of the Seas • Whitbread Story • James English • Banco or Judge and Jury • Woolley & Co • Universal for Romania